Keller Williams Arizona Realty

Culture/The KW Difference

At Keller Williams Arizona Realty, we believe that the company we keep contributes to our lives in several ways, and that our culture provides good guidelines. The Keller Williams belief system, WI4C2TES, provides the guidance we need to learn how we are to treat each other, and how we are to conduct business.

What is WI4C2TES? It is an acronym that contains ten specific principles that cover how we work together. Specifically, those ten principles are:

Our Beliefs: WI4C2TES

The belief system we ascribe to is fundamentally fair and consistent, customer–focused and success-oriented. Each of the ten principles have guiding statements that provide clarity for our approach and consistency in our application:

Our Beliefs in Our Culture

  • Win-Win: or no deal
  • Integrity: do the right thing
  • Customers: always come first
  • Commitment: in all things
  • Communication: seek first to understand
  • Creativity: ideas before results
  • Teamwork: together everyone achieves more
  • Trust: starts with honesty
  • Equity: opportunities for all
  • Success: results through people

The Mission, Vision, and Values in Our Culture

Keller Williams Arizona Realty fully supports the Mission, Vision, and Values of Keller Williams. We live these concepts and values in our daily lives. They are not just something we take on for our workday; they are part of who we are, and what we bring to our lives in everything we do. Take special note of our Values, and the first word in that statement: God. In our culture, we are a company that truly believes God comes first in our lives, and that is why God is the first word in our Values.

The culture at KW is represented by how our agents work together

Our Mission

To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.

Our Vision

To be the real estate company of choice for agents and their customers.

Our Values

God, Family, then Business.

The culture at KW is represented by how our agents work together

Culture and Perspective

The Perspective that KW presents is a model for Keller Williams Arizona Realty. Everything we do starts with our commitment to implementing KW’s leading-edge technology for our agents, and it is our passion to provide the training and consultation to make them successful. Our goal is to help our agents become productive and profitable right from the start. We focus on providing top-notch service to our agents and their clients. This makes Keller Williams Arizona Realty the brokerage that both buyers and sellers prefer to work with.

Our Perspective, Our Culture

A technology company that provides the real estate platform that our agents’ buyers and sellers prefer. Keller Williams thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability. This is shown in how our culture supports our mission, vision, and values.

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