Keller Williams Arizona Realty

Meet Lena Ragona: ALC Education Committee Co-Chairperson

Meet Lena Ragona


Meet Lena Ragona!


An interview with Lena Ragona, Certified Luxury Home Marketing Specialist and a Luxury REALTOR® at XSell Real Estate Group, and Co-Chairperson of the Education Committee on the Keller Williams Arizona Realty Agent Leadership Council (ALC) for 2022.


1. Tell us about your background and interest in real estate.


Real estate is actually my third career in life. I am from Manhasset on Long Island in New York, and was working in Hospital Administration. Following this, I was a stay at home mother for 11 years. In 1995, my husband and I relocated to Arizona and I began a second career in Financial Management for a non-profit organization. 


While I enjoyed my work, I really wanted more interaction with people. I have also always had a strong interest in design and architecture. Therefore, I decided to obtain my Arizona real estate salesperson’s license, and began a third career. I love working in real estate, as it lets me leverage my professional experiences and I get to enjoy my interests.


2. What specifically brought you to Keller Williams Arizona Realty?


I began my real estate career at another brokerage and was there only a very short time. I quickly realized that it is very important for an agent to be with the right brokerage. A good friend of mine invited me to attend a meeting at the KWAZ market center. I signed up immediately and have been here for 11 years. Keller Williams Arizona Realty is the right fit for me!


3. What do you like most about working at this brokerage? 


It is the camaraderie and collaboration among agents that is the most appealing for me. Also, we have an incredible Leadership Team at KWAZ. Everyone at the market center is supportive and helpful. I have found that the team is always willing to help make agents even better at what we do. 


Reputation in the real estate industry is very important to me, and I am extremely proud of standing with Keller Williams.


4. Tell us about your Committee and its focus.


We are working to make sure that the learning, training, and coaching opportunities at KWAZ are available to all agents, whether they are new to the industry or manage a large and successful group. It is important to me to always be learning in my life. I want to help engage agents at the market center to want to learn by enhancing the programs we offer.


5. What motivated you to accept the leadership position of your Committee?


I have been with Keller Williams over a decade, and the organization has given me so much. Additionally, I am licensed in California, and I am an Associate Broker in Arizona, so my skills and experience add much value to my role on the Committee. I want to give back to the new agents to help them get successful in their careers. It is important to me to help others, in return for all of the help I have received in my career.


I also want to help raise the bar for the industry in terms of learning and education. I believe our agents should be the finest in the market, and education is the best way to ensure this.


6. What do you hope your Committee is able to achieve this year?


We are hoping to add to the education offerings so that each agent, no matter where they are in their career, can have a great learning experience. Our hope is to do more than just raise awareness; we want to:


  1. Increase participation and enthusiasm for education
  2. Generate a true desire for learning


We believe that the more agents learn, the more they will increase their success. They will also have greater worth and value to their clients. While education may seem like work, I have a favorite mantra that I like to say, and which bears out time and again:

“The harder I work, the luckier I get.”


7. Where will we meet Lena Ragona in the future?


I see myself continuing my business in Arizona. Also, I am expanding my business in California. I spend four months each year in Carlsbad, where I have a second home. However, Arizona is the heart and soul of my business. If I could take the market center with me to California, that would be the best of all worlds!


Learn More About Keller Williams Arizona Realty


We are glad to give you the opportunity to meet Lena Ragona. Contact us today to learn more about the best Scottsdale Real Estate Brokerage, Keller Williams Arizona Realty. Our Leadership Team is happy to speak with you about why you should join us for your real estate career!


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